Mass Marketing Is Only Mostly Dead

Mass Marketing Is Only Mostly Dead

Note: This video was shot using a Flip video MinoHD 8GB camcorder (Amazon affiliate link) and a Fat Gecko Double Knuckle Camera Mount (Amazon affiliate link). Boo-Yah! My Flip is awesome! Though I wish I had the 3rd generation version which includes image stabilization. The Fat Gecko is wicked. Use it in or out of [...]

How to Fail at Multi-Location Online Marketing

The Dilemma of Multi-Location Online Marketing

I’ve worked for two large national brands to solve the dilemma of marketing multi-location, local businesses online in a cost-effective manner, Sylvan Learning Centers (1,100 locations) and Coast Dental (200 locations). And next week I start a new gig for a third, PowerChord Systems (thousands of client locations). Those experiences have highlighted to me the [...]

Props to Mashable Connect

mashableprops

Note: This video was shot using a Flip video MinoHD 8GB camcorder (Amazon affiliate link) and a Fat Gecko Double Knuckle Camera Mount (Amazon affiliate link). Boo-Yah! My Flip is awesome! Though I wish I had the 3rd generation version which includes image stabilization. The Fat Gecko is wicked. Use it in or out of [...]

Tim Moore Interview

Tim Moore

Tim Moore from Maximum joined me for an interview. Your Background Mark Regan: Tell me a little about your background and how you came into your current role as Social Media Director at Maximum Design. Tim Moore: Digital Biography: http://TimMoore.tumblr.com/about and Digital Business Architect at Maximum (http://maximumrocks.com) Erupts 4.22.11 Mark Regan: With the constant arrival [...]

Why I Wasn’t Invited to Speak at TEDx Tampa Bay

High School Photographer

I’m Not I’m not a player.  I’m not a sought-after speaker.  My blog doesn’t draw thousands of visitors each day (maybe in a month it does). So why wasn’t I invited to share my wisdom at the 2011 TEDx Tampa Bay? The A-Crowd In high school I wasn’t in the A-Crowd.  Heck when I got [...]

MLB, Publix and Buffalo Wild Wings

MLB Fan Cave

Note: This video was shot using a Flip video MinoHD 8GB camcorder (Amazon affiliate link) and a Fat Gecko Double Knuckle Camera Mount (Amazon affiliate link). Boo-Yah! My Flip is awesome! Though I wish I had the 3rd generation version which includes image stabilization. The Fat Gecko is wicked. Use it in or out of [...]

Mashable Connect 2011 – The Interviews

Mashable Connect

In preparing to attend Mashable Connect 2011 in May I am again extended my interview series by inviting the lineup of speakers for an interview before we all converge on Orlando. Much like I did prior to Social Fresh coming into town this past February, I’m expanding this interview series by bringing in video, audio [...]

Who Do You Love?

Who Do You Love

Pick One When you get in a personal relationship with someone in real life, you know who you’re getting involved with. But when you get into an email marketing relationship with a business (aka email newsletter), are you making the deep dive with the right brand? Brand or Location? For example, if I sign up [...]

Foursquare 3.0

Newbie Special

Just in time for SXSW, Foursquare has rolled out a new release of features and their focus on multi-location businesses sings to me. For those of you managing multiple venues in your Foursquare account know well how hard it is to kick off a campaign, deploy specials and aggregate your venue’s check-ins. Foursquare 3.0 addresses [...]

Vendors in the Multi-Location Space

MLOM Vendors

When I look around at vendors targeting the space of multi-location online marketing, they are few are far between. Searching for the organically you find a lot vendors for telecommunications products or restaurant back office software for chains.  But what I consider online marketing for multi-location businesses really focuses on the management of a business [...]